Soft drinks are poison, but to the extent I occasionally choose such poison, I prefer Coke to Pepsi (or 7-Up to either). I never cared for Pepsi's exaggerated sweetness, or its marketing or even its logo, which has always been lacking compared to Coke's iconic script, and today looks like some state's D.O.T. logo from the late 70's. I have, however, been curious about this Pepsi "Throwback" that is out for a supposedly limited time, boasts about being made with "real sugar" and is implicitly superior or otherwise preferable to the current formulation. So today at the grocery store I bought a 20 oz. of each for a taste comparison. Cans would have been ideal, but I suppose these plastic bottles would do:
I smoked some homegrown Ohio killbud to prime my palate, marked the underside of two identical, disposable plastic cups, one with "REG" and the other with "TB," and poured the corresponding drink into each. Then I closed my eyes and shuffled them around for a couple minutes, left the room, came back and did it again til I couldn't tell which was which. The cup to my right tasted stale and flat, but was immediately nostalgic and did bring back a very brief splash of childhood memories. The one on the left was bigger, more acidic and gassy, with a finish reminiscent of liquid cellophane. I then checked underneath the cups and found that the one on the right was, as suspected, the old version, which is, at it turns out, superior to the current iteration. I think Pepsi may be pulling the opposite of a New Coke here. But neither was good enough to stop me from pouring the remainder of both bottles down the sink.
- Pepsi Throwback Throwdown